2024 Kickstart: Our Top Resources for Business Impact

Revisiting our Most Valuable Advice and Insights from 2023

AI has been a major focus over the last year, and more is still to come!

Bringing Intentionality to AI: Why today’s design methods fall shorts for LLMs and what to do instead
In this on-demand webinar, Executive Experience Director Tyler Klein challenges conventional approaches to user-centered design and explains why they fall short in Generative AI experiences. He instead proposes a new model for the design of emergent experiences.

Training Artificial Intelligence with Real Heart: Legitimize, Confirm, Reinforce
In this blog post, Client Strategy Analyst DJ Moody explores the challenges of designing AI chatbots. Drawing on lessons from the intersection of the sciences and the humanities, DJ shares three principles for training artificial intelligence to deliver personalized customer experiences.

Summoning the Ghost in the Machine: Intro to Prompt Engineering and Design
Watch this presentation to learn about prompt engineering, where creativity and ingenuity converge with cutting-edge AI technology to produce mind-blowing outcomes. Prompt engineering is a dynamic and rapidly growing product role that’s accessible to everyone, regardless of your technical background.

Unlocking AI’s Human Potential: Human First, Tech Second
This virtual summit on unlocking AI’s human potential featured our CEO Tracey Zimmerman and Executive Experience Director Tyler Klein together with guest speakers from Ingram Micro, Arizona State University, and Slack.

Our CEO shared her thoughts on the technology and business landscape.

CEO Report: Maximizing Impact and Future-Proofing Your Business in an Ever-Changing World
In the first of her blog post series, Tracey Zimmerman shares what she’s hearing and seeing in the marketplace, including the top factors influencing decisions and areas with the biggest opportunity for organizational impact.

From Chaos to Clarity: The Journey to Modernization
Join Tracey for a dive into digital modernization. Get tips on how to unify fragmented data and unlock hidden insights, to increase flexibility by addressing aging infrastructure, and prepare for the future by expanding interconnectivity in your systems.

Employee Efficiency Accelerators: The Power of Empathy, Automation, and AI
Where should you focus your efforts to boost efficiency? Tracey suggests looking to employee experience design, self-service tools, automation, and AI-human partnership. Most of all, approach every initiative with empathy and consideration for your team members. 

How to Win Big with Your Customer Experience
Explore how to create holistic, personalized experiences built around your customer journeys and preferences. Here, you’ll learn lessons on building brand loyalty, engagement, and community.

As you keep working to create forward-looking, innovative technologies and organizations, these insights can help.

A Mobile Prediction Guide for 2024
This blog post from our Mobile Practice Lead Quinn Thomson examines the current stage and future evolution of the three most common uses of mobile apps.

5-Step Guide to De-Risking Innovation for Maximum ROI and Impact
Do your new ideas stall out because of organizational risk aversion? This ebook can help you go from idea to impact faster than ever before.

The Art of the Possible with Brad Fagan
During this podcast episode, Executive Creative Director Brad Fagan shares strategies and techniques for uncovering new ideas and defining your strategic and product vision.

A Practical Guide to Planning and Prioritizing Your Tech Investments
Are you torn between warring priorities and stakeholders with differing opinions? If so then this step-by-step guide to planning and prioritizing tech investments will get you refocused on your strategic objectives.

Change Management – Creating A Culture of Innovation
In this webinar, two Client Strategy Analysts discuss how to apply change management to support individual innovations and ultimately create a culture where innovation and change are the norm.

Reimagining Your Customer and User Journeys: 10 Essential Tools
If you know your customer journey is lacking but you’re not sure where to start, how to achieve your goals, or test your theories, this ebook reviews which tools can address your needs.

Want our thoughts on another technology or design topic? Get in touch – we’d love to chat!